STORIES ON HEALTH

< Back to main Stories on Health page

Lance Armstrong Inspires
Millions To “Live Strong”

(NAPSA)-This summer, Lance Armstrong is riding for a record sixth straight Tour de France victory. While his status as a champion cyclist makes him a global icon, Armstrong’s victory over cancer remains his greatest achievement and stands as a pillar of strength and hope for more than
10 million Americans living with
cancer.

The Lance Armstrong Foundation (LAF) is channeling the global
energy associated with Armstrong’s attempt at an unprecedented Tour
de France victory to encourage
people living with cancer to “Live Strong.” The LAF is making available millions of "Live Strong" wristbands to be worn as an outward sign of
support for family members, friends and loved ones who are facing their own race against cancer.

Armstrong has been wearing the yellow wristband, embossed with his mantra, “Live Strong.” In cycling, yellow represents victory. To Lance and the millions he inspires, yellow has come to represent hope, courage, inspiration and perseverance.

“The color yellow is obviously important to cycling and my career,” said Armstrong during a training
ride in Europe. “We also hope it can mean something greater to all
cancer survivors and people all over the world, something that triggers the mind to fight and persevere.”

The LAF believes that in the
battle with cancer, knowledge is power and attitude is everything. The Foundation provides the tools and information people with cancer need to live strong.

Wristbands are available for $1 each at www.wearyellow.com
and all proceeds benefit the LAF. Nike has donated $1 million as an initial grant and the Foundation hopes to match Armstrong’s attempt at his sixth tour victory and raise $6
million through the sale of the bands.